On 19 July our guest was Alexandra Watkins (@eatmywords).
Author of the upcoming book, “Hello, My Name is Awesome… How to Create Brand Names That Stick” (rolling off the presses this September from Berrett-Koehler Publishers), Alexandra is a recognized expert on business names with buzz. A winner of the Make Mine a Million $ Business program sponsored by American Express, she has turned her passion for naming things into a thriving company, Eat My Words. Frequently quoted in the press, she has been featured in leading business publications including The Wall Street Journal, Inc., and Entrepreneur, and most recently Fox News, where she charmed the socks off Neil Cavuto. She is a popular speaker at MBA programs and has been a guest presenter at the Stanford Graduate School of Business, SF State, USF School of Management and their alumni association. She has also entertained audiences and entrepreneurs at the Proctor & Gamble alumni associations, In-House Agency Forum, Local Food Lab, SF Chamber of Commerce, SF City Club, and many co-working spaces.